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Targeted Interactive Advertising: A Killer Revenue App sponsored by Alcatel-Lucent
 | Video: | Posted: 20 Nov 2009
| | Premiered: | 20 Nov 2009 | |
Summary: |
Marcio Nespatti, Alcatel-Lucent, discusses the latest research on next generation advertising.
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Demo: Personalized content and Advertising sponsored by Alcatel-Lucent
 | Video: | Posted: 20 Nov 2009
| | Premiered: | 20 Nov 2009 | |
Summary: |
Charles Bahr of Alcatel-Lucent Multimedia Solutions Marketing and Christophe Senot of Bell Labs demonstrate the technologies that can be combined to create a personalized content and advertising experience across any screen.
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Personalized content and Advertising: How it works sponsored by Alcatel-Lucent
 | Video: | Posted: 20 Nov 2009
| | Premiered: | 20 Nov 2009 | |
Summary: |
See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.
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Personalized content and Advertising sponsored by Alcatel-Lucent
 | Video: | Posted: 20 Nov 2009
| | Premiered: | 20 Nov 2009 | |
Summary: |
See how Alcatel-Lucent helps service providers turn subscribers into audiences, dramatically increasing the value of advertising and content offers while enhancing the consumer experience on the screen of their choice.
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Managing Operator Networks as an Outsourcing Service sponsored by Alcatel-Lucent
 | eGuide: | Posted: 13 Nov 2009
| | Published: | 13 Nov 2009 | |
Summary: |
Communications service providers are increasingly looking at vendors as partners to help them provide a new generation of managed services. This new trend has advantages for customers, service providers, and vendors that have the expertise on staff to handle increasingly complex network services. Read this eGuide to learn more.
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Five Best Practices for Unified Communications sponsored by AT&T Corp
 | White Paper: | Posted: 28 Oct 2009
| | Published: | 28 Oct 2009 | |
Summary: |
Enterprises can realize value from their UC programs by following some basic practices, such as allowing for sufficient up-front planning, finding the right champion, and establishing cross-functional teams to manage program implementation. This article provides basic guidelines for implementing a successful UC program. Read on to learn more.
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eGuide: How to Prepare for the Impact of Cloud Computing sponsored by Cisco Systems, Inc.
 | eGuide: | Posted: 19 Oct 2009
| | Published: | 19 Oct 2009 | |
Summary: |
This E-Guide provides insight into how service providers can broaden their reach beyond bandwidth and hosting services by learning how to capitalize on the cloud computing age.
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Recessionary Effects on Network Services Spending Among Consumers, Worldwide: A Report on Consumer Spending Priorities in 2009 and Targets for Cost Reduction sponsored by Alcatel-Lucent
 | White Paper: | Posted: 15 Oct 2009
| | Published: | 15 Oct 2009 | |
Summary: |
Consumer spending patterns undergo significant changes during an economic downturn. This paper presents the results of a worldwide study to assess how the current recession is affecting consumer spending. This information can help operators recognize the areas of greatest revenue potential in the months ahead and adjust accordingly.
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Two Paths to Service Class Packet Optical sponsored by ECI Telecom
 | White Paper: | Posted: 17 Sep 2009
| | Published: | 01 Sep 2009 | |
Summary: |
As services shift to IP protocols and bandwidth demands grow, Wireline Telcos and Cable MSOs alike must evolve their infrastructures to become IP centric. Read this whitepaper to learn more about the two paths service providers are taking to get to this new infrastructure and how they both end up in the same place.
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E-Guide - Service Delivery Platforms: Building the Next-Gen Network Architecture sponsored by Alcatel-Lucent
 | eGuide: | Posted: 02 Sep 2009
| | Published: | 02 Sep 2009 | |
Summary: |
Next generation services need to meet customer and carrier needs; network convergence is the technical goal, while IP transformation is the business goal. This guide addresses the challenge of planning for providers doing both at the same time and lays out a service delivery platform (SDP) and SOA roadmap to recreate the network architecture.
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The Telecom Transformation E-Guide: Understanding Key Drivers sponsored by Alcatel-Lucent
 | eGuide: | Posted: 10 Jun 2009
| | Published: | 10 Jun 2009 | |
Summary: |
Only rock-solid planning will get you to next-generation network and services convergence, and this Telecom Insights guide walks you through the trends affecting the telecom services business and lays out a path to getting there.
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Guidelines for Effective 3rd Party Management on Complex Integration and IP Transformation Programs sponsored by Alcatel-Lucent
 | White Paper: | Posted: 09 Jun 2009
| | Published: | 09 Jun 2009 | |
Summary: |
This paper outlines the challenges of introducing next generation technology and defines the roles and responsibilities of a prime integrator. The critical elements of 3rd party engagement and management are also defined.
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The Multiscreen concept: Why it's Needed and How to Get Started sponsored by Alcatel-Lucent
 | Podcast: | Posted: 09 Jun 2009
| | Premiered: | 09 Jun 2009 | |
Summary: |
Multi-screen is the next step beyond Triple Play. Triple Play allows consumers to experience media on their mobile, their TV, and their PC. Multi-screen allows content to be consumed seamlessly. Listen to this podcast and see how both consumers and service providers benefit from this evolutionary step in multimedia presentations.
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The Triple Play Service Delivery Architecture sponsored by Alcatel-Lucent
 | Video: | Posted: 09 Jun 2009
| | Premiered: | 09 Jun 2009 | |
Summary: |
This video presents an overview of Alcatel-Lucent's Triple Play Service Delivery Architecture. Learn how this is the blueprint architecture to accelerate IP network transformation for delivery of video, voice, data and entertainment services. Learn how this end-to-end "always-on" broadband service can enhance your subscriber's experience.
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The Alcatel-Lucent Multi-screen Experience sponsored by Alcatel-Lucent
 | Video: | Posted: 09 Jun 2009
| | Premiered: | 09 Jun 2009 | |
Summary: |
This video demonstrates how our Multi-screen Experience enables the seamless movement of content and services across devices. It shows how with its unique ability to bring consumers more freedom and simplified consumption, multi-screen will create growth through a constructive intersection of content, advertising and communication industries.
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