Relationship Marketing Reports

Making Sense of B2B Purchase Intent Data and Putting It to Use
sponsored by TechTarget
EBOOK: Simply adopting a CRM system doesn’t guarantee better customer relationships. The data you put into the system matters. In this e-book, Patricia Anton, founder of Anton Consulting, Inc. discusses how you can bring together data, human processes and technology to create a competitive advantage.
Posted: 07 Apr 2021 | Published: 07 Apr 2021

TOPICS:  CRM
TechTarget

Focus: ERP in the cloud
sponsored by TechTarget ComputerWeekly.com
EGUIDE: In this guide we reflect on 50 years of business software followed by a look to the future as we explore the evolution from on-premise to cloud systems; analysing Oracle's claim for Infrastructure as a Service (IaaS) business to the proliferation of cloud integrations.
Posted: 08 Feb 2021 | Published: 02 Dec 2016

TechTarget ComputerWeekly.com

2020 Media Consumption Series Infographic Pack
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Here they are, the final results of our 2020 Media Consumption Series all packaged together. We take a dive in to the who, what, why, where, when, and how the IT sector consumes all forms of digital media and more. Answering questions such as why sales reps with data driven intent get the best response rates and what subject lines get the open?
Posted: 08 Feb 2021 | Published: 15 Dec 2020

TechTarget ComputerWeekly.com

Computer Weekly – 19 March 2019: How IT leaders should work with marketing
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, experts advise on how IT and marketing chiefs can work together to deliver a high-quality customer experience. We examine how supercomputers are transforming science by processing large-scale data analytics. And we look at a key ethical aspect of AI – how to explain the decisions an AI makes. Read the issue now.
Posted: 08 Feb 2021 | Published: 15 Mar 2019

TechTarget ComputerWeekly.com

Computer Weekly – 15 December 2020: How security will be different after Covid-19
sponsored by TechTarget ComputerWeekly.com
EZINE: In this week's Computer Weekly, the world of cyber security will probably never return to its pre-pandemic state – we look ahead. The combination of remote working and streaming video is putting extra strain on networks. And we look at how digital transformation is changing the way contact centres are run. Read the issue now.
Posted: 08 Feb 2021 | Published: 15 Dec 2020

TechTarget ComputerWeekly.com

Digital experience focus broadens to encompass employees
sponsored by TechTarget ComputerWeekly.com
EGUIDE: This e-guide to employee experience includes a podcast discussion about the evolution of employee experience management. Also, we explore how advanced companies are responding to skills shortages and millennial employee attitudes by listening harder to their workforces.
Posted: 08 Feb 2021 | Published: 05 Nov 2020

TechTarget ComputerWeekly.com

Top 10 retail technology stories of 2019
sponsored by TechTarget ComputerWeekly.com
EGUIDE: Computer Weekly looks at what 2019 had in store for the retail industry – what technologies were retailers rushing to adopt and how is customer behaviour changing?
Posted: 08 Feb 2021 | Published: 24 Dec 2019

TechTarget ComputerWeekly.com

E-Commerce Technologies & Trends Changing the Customer Experience
sponsored by Adyen
EGUIDE: When it comes to customer experience, companies either make over-the-top statements or heavily discount products and product quality. But what do customers really want? In this e-guide, learn about the e-commerce key technologies and trends that defined 2016 and are continuing into this year.
Posted: 26 Apr 2017 | Published: 26 Apr 2017

All resources sponsored by Adyen

Patient engagement strategy heavily influences tech investment
sponsored by Salesforce.com
EGUIDE: Patient engagement is widely considered as a critical component of achieving high-quality care. Inside this expert guide, uncover survey results from the purchasing intentions survey by TechTarget and CHIME, the influence of patient engagement on tech investments and value-based reimbursement, and how IoT and CRM can enhance patient care.
Posted: 04 Dec 2017 | Published: 30 Nov 2017

Salesforce.com

Sentiment analysis software takes social media monitoring to new level
sponsored by TechTarget Content Management
EBOOK: AI, BI and big data coupled with social media sentiment analysis tools show potential for marketing automation and next-generation sales.
Posted: 16 Jan 2018 | Published: 16 Jan 2018

TechTarget Content Management