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This resource explores why the contact center has remained a highly untapped source of customer insight, explains how recent advances are giving organizations the power to analyze voice interactions, and counts down three essential success factors that you should consider.
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In this comprehensive Forrester report, explore how successful businesses are adapting to the new demands of customers by transforming processes and technology in order to improve customer experience and leverage collaboration for more effective communication over a number of touchpoints.
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Read this white paper to learn how BI can combine your explicitly-defined business rules and automatically-identified statistical information to deliver the best possible content to your customers for every single interaction.
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Access this informative white paper to learn how effectively integrating CRM applications into the enterprise can help you turn CRM into a strategic asset, creating actionable advantage for sales and service teams.
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Many organizations want to move to the Salesforce platform, but concerns about data security, privacy, residency, and compliance have held them back. This whitepaper outlines best practices in securing sensitive customer data in Salesforce and outlines "must have" capabilities to overcome emerging cloud threats.
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Learn how your organization can more easily create content, target individuals with relevant content and optimize content devliery on your website and more!
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With instant access to information, customers expect a purchase experience that matches the ease and speed of the information-gathering experience. Read this white paper, created in collaboration with Frost & Sullivan, to see how a customer relationship management (CRM) solution can help you respond on the customers' terms.
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Consult the following white paper to uncover the social business practices top performing organizations are leveraging to gain a strong foothold in the market. Gain insights on 6 focus points that will improve your social business initiative, and much more.
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The goal of this guide is to arm B2B marketers with the ultimate resource for lead nurturing, whether you’re just starting to think about lead nurturing in your business or are looking for ways to enhance and optimize your existing programs. Read this definitive guide to learn more.
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Two of the biggest trends in commerce -- big data and more empowered customers -- are creating huge challenges for modern businesses. However, equally huge opportunities exist if you can successfully leverage big data to create a comprehensive, single view of the customer, resulting in optimum customer experiences.